Allen Solly Shirts Manufacturer and Dealers in India

Allen Solly as a garment brand came up around 200 years back in 1744 as a part of William Hollins & Co. Ltd. At the end of 20^th century Allen Solly was individually taken over by Madura Fashion & Lifestyle. But later in 1993, Allen Solly brand was re-launched by Aditya Birla Group with a new concept of Friday dressing which hit the market hard.

Allen Solly has now moved a long way since its re-launch. Today it is one of the leading brands in garment industry. Allen Solly has created a revolution in garment industry by introducing relaxed formals instead of uniforms for working personals. Allen Solly is also a trend setter in stylish and casual garments.

Social Media is playing a vital role in selling various products to the community and even reviewing them in return. But my question is- by marketing an individual product can we showcase the brand to the world? This marketing strategy makes Allen Solly different from other brands. They are more into marketing their concept rather than marketing an individual product. Their concept sells their products.

I found Allen Solly intensely connected to the world through various social media. They communicate to the world by sharing updates to them, by knowing their likes and dislikes, by solving queries of their community members and by responding back to them in all circumstances. In comparison to other brands, Allen Solly has a huge community circle that regularly interacts with the brand.

The company is launching 670 machines to produce garments of various unique colors within short interval. Till date the color variety was limited to Allen Solly shirts, T-Shirts and other items for men but now they are planning to bring the variety in women clothing too. There are around 170 outlets of Allen Solly in India but the pace with which they are expanding makes me believe that the store count will very soon cross 200 and will provide them huge growth

Allen Solly Shirts Manufacturer and Dealers in India Contact details:

Dealer 1:

Madura Fashion & Lifestyle
Plot no.5B, Regent Gateway
Doddanakundi Village
KIADB Industrial Area ITPL Road
Bangalore 560 048
Tel: +91-80-6727 1600

Dealer 2:

12, Mahavir Center,
Vashi Turbhe Road,
Vashi Sector 17,
Navi Mumbai 400703
Phone – 9322891800
Landline – 022-27893485

Dealer 3:

Balaji Fashion
New Delhi, Delhi
Call Us: 08042902217

Allen Solly Walkthrough Video: